For the first time, travelers will discover these celebrated brands side by side, with tastings available to help them sample before purchasing, and experience for themselves the exceptional quality of the very best English Sparkling Wine. Every Friday, an artist will be in store to hand paint wooden gift tags with seasonal images, giving shoppers the chance to add a memorable and personal finishing touch to the bottles they are buying.
This collaboration showcases the prestige of English Sparkling Wine and demonstrates Avolta’s commitment to offering travelers exclusive, memorable experiences that go beyond shopping, while also championing British products in London-based Heathrow, the UK’s largest airport.
Eve Fifer, Avolta Commercial Director in the UK said, “We’re incredibly proud to be partnering with Heathrow and three of England’s most iconic sparkling wine producers on this unique activation. Heathrow and Avolta share the same commitment to drive the agenda in terms of supporting local British businesses and brands, and this campaign is a great example of that shared ambition in action. Together with Chapel Down, Gusbourne, and Nyetimber, we’re delighted to shine a spotlight on the incredible quality of English sparkling wine.”
Tom Hepworth-Bond, Chapel Down Sales Director said, “Interest in English sparkling wine is accelerating around the world, and Heathrow provides an exceptional platform to showcase the quality and ambition of our category. At Chapel Down, we are committed to shaping the future of English sparkling wine and raising global awareness of what it can offer. Global travel retail plays an increasingly important role in that journey. Partnering with Avolta and joining fellow producers at this key international gateway allows us to introduce travelers to English sparkling wines that stand proudly alongside the very best worldwide. It is an exciting moment for the category and we are delighted to be part of it.”
Jonathan White, CEO of Gusbourne, comments, “We’re thrilled to bring Gusbourne’s vintage-only English sparkling to Heathrow, helping travelers discover our meticulously crafted Kentish wines. Fresh from a string of international award wins – including six gold medals and the coveted Chairman’s Trophy at the Champagne & Sparkling Wine World Championships – we’re proud to be flying the flag for English wine in such good company.”
Karl Thögersen, Group Head of Sales - Global Travel Retail & Europe at Nyetimber said, ‘Global travel retail is a hugely important channel for us at Nyetimber, so to be included in this activation at a peak sales moment is an exciting opportunity. We often find that when people try Nyetimber they come back for more, so by sampling directly to travelers we hope to bring on board new fans of our sparkling wines.’
Fraser Brown, Retail Director at Heathrow, said, “We are delighted to celebrate English Sparkling Wine through this new campaign with Avolta. Heathrow has always showcased the best of Britain to a global audience, and this initiative brings together exceptional producers whose skill reflects the innovation and quality Britain is known for. As we strive to make every journey better, Heathrow is proud to offer passengers a taste of English luxury, especially during the festive season.”
About Chapel Down
Based in the heart of the Garden of England in Kent, Chapel Down sparkling wines have achieved international acclaim. Chapel Down Rosé became the first English sparkling rosé to be awarded the Best in Show trophy at the Decanter World Wine Awards 2024, one of the world’s most respected competitions with 18,000 wines entered globally each year. Chapel Down has a strong global travel retail presence and exports to 16 international markets including the United States.
About Gusbourne
The hidden gem of the English wine world, Gusbourne is regarded by top sommeliers and connoisseurs as a lighthouse for the industry. In Appledore, Kent, they craft vintage-only, estate-grown wines from sustainably and regeneratively farmed vineyards. Their meticulous attention to detail, uncompromising quality and boundary-pushing approach have earned global acclaim, including six golds at the CSWWC. Poured at the world’s leading hotels and Michelin-starred restaurants, Gusbourne is artisan in scale yet global in reach.
About Nyetimber
For 37 years, Nyetimber has had one single aim: crafting exceptional English sparkling wine that rivals the very best in the world. In September 2025, Nyetimber’s Head Winemaker, Cherie Spriggs won Sparkling Winemaker of the Year for the second time at the International Wine Challenge, and Nyetimber’s Blanc de Blancs 2016 Magnum won Champion Sparkling Wine– the first time in the trophy’s 34-year history that it has been awarded to a wine from outside Champagne.
About Heathrow
Heathrow is the UK’s international gateway and the largest airport in Europe – connecting to 230 destinations across 85 countries. The airport welcomes over 200,000 passengers on roughly 1,300 flights each day, and serves as Britain’s hub for trade, tourism and investment. Over 80,000 colleagues work at Heathrow – the airport directly employs about 10% of them, with the rest working for Team Heathrow partners including airlines, ground handlers and retailers including Avolta.